Shadow Combat League – New Dawn MY | Oct 3

Campaign brief

CAMPAIGN GOAL Create engaging short-form clips from Shadow Combat League footage to build awareness and excitement for Shadow Combat League: New Dawn MY on October 3, 2026. WHAT IS SHADOW COMBAT LEAGUE? Shadow Combat League is a humanoid robot combat league where human Pilots control humanoid robots (“Shadows”) in live combat. WHAT WE WANT YOU TO CLIP - Big punches, kicks and knockdowns - Exciting fight moments - Funny or unexpected robot moments - Pilot reactions - Crowd reactions - Strong commentary moments - Anything that makes viewers stop and think: “Wait… robots are actually fighting?” STYLE - Vertical 9:16 - Fast-paced - Strong hook in the first 1–2 seconds - Add subtitles/captions - Ideally 15–45 seconds - Make the content understandable even to someone who has never heard of SCL EXAMPLE HOOKS - “Robot fighting is becoming a real sport 🤖🥊” - “Wait… humans are controlling these robots?” - “This might be the craziest fight you’ll see today” - “Humanoid robot fighting is actually here” - “This robot just got DROPPED” Creators may adapt these hooks — you do not have to use the exact wording. CTA Where appropriate, mention: Shadow Combat League: New Dawn MY – October 3 SOURCE FOOTAGE https://x.com/i/broadcasts/1qGoNNeYPyvKv Do not misrepresent the robots as fully autonomous. The Shadows are controlled by human Pilots..

Every clip caption must include the campaign hashtag #SCLNewDawn - it is checked automatically at verification time.